Blogs

Public relations (PR) is a intricate field that requires a great deal of proficiency and specialized knowledge. PR is a communication strategy that includes all forms of public relations, communication, and engagement used by an individual, companies or organizations to communicate their brand message to their target audience.

Public Relations or the PR industry has long been touted as one of the most significant parts of the media industry. The industry that bridges the gap between organizations and the public. An 88 billion U.S. dollars market in 2020, the PR industry is an ocean of opportunities and growth.

A public relations (PR) professional's function has grown beyond basic information dissemination to relationship building, communication strategy, crisis management, and media management. When the epidemic hit the world in March 2020, its effects were felt far and wide, even in the PR sector.

Most of the students have limited knowledge in careers and want to pursue either  Doctor, Lawyer, and Engineering etc. But there are some careers like actuarial sciences which are in demand. But then what is actuarial science?Do you like to play with numbers or have a a curious and analytical brain. Then this field is must for you. Th....

Last year, covid has impacted student’s career. With the vaccination started, students are looking for hopes, possibilities and varied opportunities. Here we are presenting the career trends in 2021 – Cyber security – With the lockdown, cyber security has taken a importance amongst corporates. Cyber security professionals seem t....

Arts and Humanities is probably the only stream that is constantly underplayed even though there are varied options in career in Humanities. Securing a seat in good social science colleges requires outstanding marks at the +2 level. On the other hand some universities are conducting entrance tests and personal interviews as a sele....